On the last day of march this year, amendments to the law «On Advertising» came into force, which prohibit advertising of cigarettes, vape products and the brands under which they are produced. This innovation effectively equated e-cigarettes to tobacco products, preventing them from being advertised both by traditional means and in the media. Along with cigarettes and e-cigarettes, the ban also includes vape refill containers and tobacco heating devices that consume nicotine without burning it.

Under the new rules, it is not allowed to advertise such products:

• by any means of outdoor and indoor advertising;
• in transportation;
• during cultural, entertainment and sports events with the participation of minors;
• on television, radio and online media;
• in print media intended for minors;
• and even on the Internet.

However, despite such strict restrictions, vapers still have the opportunity to buy e-cigarette refills and other necessary products without any problems.

Where can you find your favorite flavors of e-cigarettes now?

If you carefully study the legal requirements, you can find many nuances that make life easier for those who run an active vaping business. For example, the complete ban on e-cigarette advertising applies only to publications aimed at children and young people, which is generally quite understandable. As for the press for adult readers, vape advertising is allowed there, except for the first and last pages. The ban on advertising vape products on the Internet is not total either:

• specialized websites designed for adult consumers with prior identification of their age are allowed to sell and advertise e-cigarettes without restrictions.

All amendments to the legislation regulating the circulation of tobacco products, and now vaping products, are aimed at restricting access to such products for minors. Unfortunately, the new laws no longer distinguish between traditional cigarettes and their electronic substitutes, placing them all in one general category. It is difficult to consider this point of view sufficiently justified, as it is inappropriate to equate e-cigarettes and vapes with tobacco products. The harmful effects of smoking on the human body have been proven by many professional studies, but vaping works on a completely different and much safer principle.

Smokers’ health is primarily harmed by tobacco smoke, which contains many carcinogenic substances. The most common problems caused by smoking include:

• disruption of the normal functioning of the cardiovascular system due to vasoconstriction under the influence of smoke and the resulting deterioration of blood circulation;
• provoking lung cancer, emphysema and other chronic diseases;
• yellowing of teeth and rapid development of caries;
• unpleasant odor and bad taste in the mouth, which is very difficult to get rid of.

In vapes, there is no smoke or fire in principle — instead of burning tobacco with all the accompanying harmful effects, nicotine in its pure form evaporates from the liquid and enters the user’s body along with the aromatic vapor.

Why a pod-system with replaceable cartridges is better than a disposable one

The taste and smell of vapor cannot even be compared to tobacco cigarettes. Food flavoring additives added to the e-liquid create a variety of flavors, from the aftertaste of juicy berries or exotic fruits to your favorite refreshing drinks and sweet desserts. Vaping is much more pleasant than smoking, especially if you choose a good POD-system. Disposables attract attention with their affordable price, while refillable pods are more practical to use. It is most advisable to buy vapes that have an easy-to-change cartridge. This feature will come in handy not only when you need to replace the vaporizer due to a deterioration in taste. If a vaporizer gets tired of tasting the same flavor for a long time, they can purchase an additional cartridge and fill it with another e-liquid to try new flavors.

Another significant advantage of reusable pod-systems over disposables is the ability to mix the liquid for refilling. To do this, you just need to purchase a set of components that are sold in easy-to-use bottles, mix them in the optimal ratio, and leave them to stand for a couple of days. Compared to ready-made e-liquid, components are cheaper because they are not excisable goods. And most importantly, from the point of view of the law, e-liquid and component kits are completely different things, so they are not on the list of products whose advertising is currently prohibited.

This means that you can legally sell and advertise ingredients without restrictions, without breaking any laws. This means that users can choose their favorite flavors without any obstacles, and owners of specialized stores can look for reliable wholesale suppliers and order quality products from them. All the ingredients included in the kits, including glycerin, propylene glycol, and flavors, are absolutely safe and can be found in almost all food and cosmetics of everyday use. As for nicotine, more and more users are not adding it to their refills at all, preferring nicotine-free blends. Even theoretically, nicotine-free pods cannot cause any harm to health, so vaping should not be considered a bad habit.

Take advantage of cooperation with the recognized leader of the Ukrainian wholesale vape products market. Enter into a dealer agreement with Octolab and get the opportunity not only to buy e-cigarettes, vapes and various related products at the most favorable wholesale prices. Octolab provides its partners with all the necessary support to run a successful and profitable business, including legal assistance and expert advice on all complex issues related to the legal trade in vape products. For those who have a good understanding of all the nuances of our legislation, no changes in the laws will be an obstacle to success.